The Challenge

Manning wanted to redesign to increase user engagement and user experience on their website. Manning had many features in their minds such as Manning Early Access Program (MEAP), Deals of days, New release and best seller listing, search by title etc.

Understanding publication business and drafting solutions were a great challenge. The client wanted to roll out this redesign in 3 months of timeframe.

Manning Publications - iPhone

The Solution

The traditional engagement and delivery practices have come to represent bottlenecks. So, Sunflower Lab focused client interaction and working software over heavy documentation describing what client wants. Client collaboration to understand business challenges and their goal.

Our team made sure that with many new functionality and features do not overwhelm user experience. Sunflower designed this application keeping user experience in the core. We also made sure that we are not the over-valuing opinion of a small subset of users. Cross-domain integration helped to other available information to domain.

Manning Publications
Manning -imac

The Impact

Our engagement model helped client to voice their opinion and suggestion at various stage of development.Sunflower Lab team delighted Manning management by building high-quality software within given timeline despite many unknown. Sunflower Lab team redesigned portal with improved user interface and great user experience.

Check Manning Publications Application